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Our story

Ignition has been working hand-in-hand for over 20 years with many of South Africa’s leading businesses across over 15 industries. As a proud Level 1 B-BBEE company, we have been able to continually provide industry-leading attention to detail and exceptional service. This has ensured that Ignition is one of South Africa’s top branded products, gifts, and clothing companies.

Our passion is evident across all our engagements, and we strive to keep abreast of the latest trends and offer innovative, bespoke concepts and ideas on OEM and custom manufactured products.

With the founders still involved in the business, Ignition has thrived in recent years and is well-positioned for exponential growth in the coming years.

Greg Baleson

FOUNDER & CEO

Experience in Corporate Branding industry for over 25 years and 17 of those are heading up and growing Ignition.

Grant Webster

GROUP STRATEGY & COO

Grant joined Ignition in 2020, and in 2021 was appointed to the Board and currently heads up the business driving positive organisational and brand changes as well as conceptualising and executing on various strategic projects that are moving the various business units to scale.

Matthew Morris

CFO

Matt joined Ignition in 2019 and oversees all finance related, statutory compliance and overall risk management. He is integrally involved in many aspects of new business development and the operational fixes required in the systems and finance BU’s.

Debby Perryman

SUPPLY CHAIN DIRECTOR

As part of a merger in 2018 of her company, Debby joined the board and has held a number of roles in the organisation. As Ignition’s Supply Chain Director, she utilizes her 20+ years’ experience ensuring Ignition delivers on its commitments to our customers and suppliers.

Genevieve Baleson

DIRECTOR & CO-FOUNDER

Gen has driven sales teams in the corporate branding industry for over 18 years and a co-founder of Ignition.

Nthabi Mothapo

FINANCE DIRECTOR

Nthabi has been part of the Ignition leadership team for over 15 years and currently leads the day-to-day operations of the finance team.

IGNITION CARES

GIVING BACK TO THE COMMUNITY

IGNITION CARES INITIATIVES

One example of the our Ignition Cares programme in action is when we visited Kidz Positive on Nelson Mandela Day, and donated #67blankets.

We felt it necessary to support such an amazing cause that helps people in need. This non-profit organisation (NPO) focuses on job creation for mothers and caregivers of families affected by HIV, and our team was truly inspired by the creativity, determination and strength of the women who run it.

Ignition IDP Programme

The IDP (Independent Distribution Partner) platform was created to assist the numerous resellers who would like to become more competitive. The IDP platform provides its member with numerous advantage such as, discounts to assist in providing more competitive pricing, better BBB-EE credentials in order to secure deals, back office support for production, artwork, logistics and finance, as well as the added benefit of access to a wider variety of products through the IDPs procurement network.

Resellers of South Africa

ROSA (Resellers of South Africa) is a non-profit organisation registered in terms of the Companies Act, our aim is to protect and develop good governance in the Promotional Products and Corporate Clothing Industry. We promote best business practices and ethics which meet the highest industry standards. ROSA is dedicated to the accountability of the industry as a whole.

We therefore request you to make use of a ROSA accredited member for your next purchase, which helps to protect you and your supplier.

WHO WE'VE PARTNERED WITH

JOIN OUR TEAM

BECOME PART OF A WINNING TEAM

Ignition is a market leader in the supplying of branded products to corporate South Africa across all sectors through both 1-2-1 and digital engagements. We are a well-established business, having been founded in 2006 on strong family values and as we look to scale, we are looking for career-minded Sales Managers to join our teams in Gauteng, Cape Town and Durban.

WHAT IT TAKES TO BE PART OF OUR TEAM

If you are smart, ALWAYS put the customer first and have a passion for performance, this may be the work home for you. We offer market-related remuneration, great work environment and a commitment that you will be challenged to perform at your best while we continue to build a business we can all be proud of.

This is what is important to us and what we expect from you.

  • You have been part of and/or led teams to provide industry leading delivery and service.
  • You have worked in a team that has delivered OTE and improved on set targets.
  • You understand the importance of being tech and digital savvy.
  • You are approachable, have built long-lasting relationships, and have a can-do attitude.

If you have said yes to all of the above, then come and join us on our Ignition journey!

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